What Makes the Best Infographics So Convincing

This powerful article highlights the methodology and rigor behind some of the best infographics.  According to Jay Lauf, publisher and president of the business site Quartz, “A big piece of the storytelling is finding new ways to tell stories that aren’t just necessarily the flat, written word.”

Infographics are a great way to visually articulate an idea or message that will resonates stronger with an audience in a way that the “flat, written word” never could.